Three years ago, a month became a movement for the DC creative community.
“There were so many things coming to the forefront of the creative community,” says Angie Gates, director of the DC Office of Cable Television, Film, Music and Entertainment (OCTFME). “It started out with the intent to highlight our diverse and vibrant community. The original [idea] was to have the month of September be the main focus of highlighting our creatives. What we quickly realized after year one was: we can’t stop.”
DC Mayor Muriel Bowser established 202Creates in September 2016 to celebrate the city’s creative economy and culture, with input from the DC’s OCTFME, Commission on the Arts and Humanities, and Office of Planning and Economic Development. What began as a designated month of events has since transformed into a relationship between the local government and its luminaries including fellowships, studio space and networking opportunities.
“To know that the mayor and the community are behind the creatives speaks to the climate of where we are and [the community’s] understanding of the arts in the District,” says local musician James Poet of indie group FutureBandDC. “There’s such a melting pot of creatives in the area. There’s so many visual artists and filmmakers and [musicians]. They’re part of the pulse of the community. It makes sense for the city to come in and make sure we have a voice and platform.”
Though the idea rapidly outgrew 30 days, September still holds significance for 202Creates. This year’s kickoff event on August 29 at Eaton DC will promote art installations, musical performances, dance activations and more. Other festivities included in the celebration are Art All Night on September 14, the DC Radio Anniversary event on September 19, and the 202Creates Month closeout event on September 28 featuring Poet and his band.
“I think 202Creates is a staple in DC,” Poet continues. “It’s the go-to for creatives in providing a platform for us to elevate our talents. They’ve created this platform to support the creativity community in all its functions, and we definitely wanted to make sure we support this initiative.”
The 202Creates community has grown because of the city’s willingness to increase support and provide a foundation for people looking to get their foot in the proverbial creative door, Gates says, mentioning the OCTFME television and radio stations.
“Nothing surprises me anymore,” Gates says. “I fondly refer to DC as the capital of creativity. Not only have [we] had an impact here in the District, but nationally people are [recognizing] what we’re doing here.”
And this form of support isn’t limited to people in the entertainment industry or people who deal in traditional mediums like photography or painting, as the city also considers practices like cosmetology and cooking to be artistic expressions that fall under 202Creates’ purview.
“It wasn’t so much about the government as much as this is how the government can help you find a creative pathway to the middle class,” Gates says. “What it really does is highlight the different resources and platforms that we have as a government that we can provide our creatives. It’s really about the creatives having a seat at the table and showcasing the talents of the city.”
Three years in, she says there are still people just learning about 202Creates and its programs, whether it be artists-in-residence or the coworking office on 200 I St. Through installations and social media, the movement has touched all eight wards of the District, unearthing and shepherding talent in a supportive manner.
“I think it would be a travesty if we didn’t grow each year,” she says. “When you have other artists and other things to spark your creativity around you, you start to expand and grow and develop. That’s the beauty of it all: to look at where we were in 2016 and where we are today.”
So how can locals gain access to these resources? Gates says it’s as easy as sending an email via www.202creates.com, but she’s also fielded pitches in person and over Instagram.
“We’re asking everyone to just come out and meet us,” she continues. “We have an open-door policy at our studios. The goal is to make sure our creatives can work closely with us. The main thing is to get engaged once you’re here and familiar with it.”
For a list of participating 202Creates Month events or for information on the initiative, visit the website at www.202creates.com or www.entertainment.dc.gov. Follow along with the community on Instagram @202Creates.